Chapter 1: Introduction to Branding

Why Does It Matter?

Your brand is how people see you. Whether you’re an artist, business owner, or content creator, having a strong brand helps people remember you and trust what you offer. A clear brand makes you stand out, especially in a crowded online world.

What's the Goal?

The goal is to create a brand that reflects who you are, attracts the right audience, and makes you different from others. This guide will show you how to build, improve, and grow a brand that leaves a lasting impression.